If you have links on your website which open a new browser window when clicked, you can add a "close window" button to the opened page so the visitor will easily be able to close the new page.
The "Close Window" button allows your visitors to return to the previously viewed web page by clicking a button instead of clicking on the "X" at the top right corner of the browser window to exit the page.
Having a button that says "Close Window" will highly increase your return rate to the previous page. This simple button gives the visitor little choice but to come back to the previous page he/she was viewing. It aids in helping you reach your goal with your visitors and building an effective website presentation.
When your viewers click on the "Close Window" Button at your site after viewing a newly opened window, they will be returned to the previously viewed web page.
This prevents awkwardness for beginners who may be visiting your website. You'd be surprised at how many online viewers still don't know how to close browser windows and open up new ones. Or, they may not realize a new browser window opened. Guidance on a website is EVERYTHING.
The CODE:
Insert the following code "as is" directly into your web page html using copy and paste where you would like to position your "Close Window" button on your web page:
I realize that I take many things for granted online because I've been surfing the net a while and designing web pages also. However, there are many beginners online who don't know the first thing about surfing the net.
Keep this in mind while designing your website and create an easy-to-navigate, simple site that beginners will appreciate.